1. The Challenge
Rural women skilled in traditional Chikankari embroidery faced low wages and financial insecurity. Middlemen extracted maximum profits while leaving artisans with minimal compensation for intensive labor.
2. The Intervention
Awadhi Vikas Sansthan stepped in to organize women into self-help groups, conduct skill workshops for modern design adaptation, and facilitate direct connections with buyers and craft exhibitions.
3. The Sustainable Change
Today, participating artisans earn fair wages, gain decision-making autonomy in their households, and pass down sacred Awadhi craftsmanship to the next generation.